How Social Media Can Help SMEs

BUSINESS | 5 MIN READ

The main problem of Small and Medium Enterprises is that they get little exposure since they are competing with establishments that have been in the business for some time. But with the social media helping SMEs get their business out there, they are receiving the attention they need little by little.

Miyens offers social media marketing solutions that can help your business have the social media attention that it needs.

Here are 5 ways on how Social Media can help you if you are an SME.

1. Broadcast your business easily

Social media serves as a megaphone to customers. It is the best option to let people (most especially your loyal customers) know about your new products or services. You can post your newest products on your social media pages or inform your social media followers that you have restocked the product they’ve been raving for. Plus they can share whatever it is that you post online, making you more exposed to more customers which leads to more sales. No need to send out newsletters to each of your customers because social media is just a few taps and clicks.

2. It’s a powerful communication tool

With social media communication between you and your customers are made easier. Before there are no means for businesses to get their customer’s feedback but now, with the help of the technology that we have, businesses and customers are connected more than ever. With social media, it deepens the relationship that customers have towards the business and vice versa since, through social media, they are already creating a small community.

3. Customer Service Online

With social media, you can serve your customers better. Not only because you keep them updated about your business but because you can hear them out. And that’s what customers want. Since communication is much easier through social media, responding to their queries, suggestions or complains is much easier and quicker as well.

4. Reaching a wider audience

Majority of your customers are on social media. From teens to parents, any age demographic can see your posts on social media so there’s no need for you to worry if you are reaching all of your audience. All you have to do to reach this age groups is to be active on your social media pages and come up with fun, fresh and engaging posts.

5. People will know more about your business

If interested customers want to know more about your business, they’ll go straight to your social media pages. They’ll get all the information they need about your business in no time. That’s why you need to be active on your social media pages to attract more customers. Your posts are also public so search engines can bring you up once a person searches a topic that is related to your business.

With the combined efforts of our social media marketers and multimedia team, your business will have an active and creative social media strategy that will surely boost up your business, online. Contact us today and our marketing team will be glad to assist you,

How about you? How will you integrate social media into your business’ marketing? Comment it down and start a discussion with fellow entrepreneurs. Also, don’t forget to share this article, who knows a struggling business might need the said tips above.
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